Dave Pinwell

Dave Pinwell

Dave Pinwell is a prolific blogger and IT enthusiast and has kindly allowed us to reproduce his popular weekly IT Talk column first published in the Solihull News. Dave is also CEO of Colebridge Trust and SUSTAiN which play a key role in providing strategic support to Solihull’s Voluntary & Community sector. Dave has extensive experience in the IT sector, with roles including IT Director with Fujitsu Telecommunications Europe Ltd.
Smartphones, Tech News 19th August 2016 1844

Smartphones Not So Clever On Sales New Figures Show

There were some interesting figures published when market watchers International Data Corporation (IDC) published analyses of smartphone and tablet sales for this year so far.

For the first time since Apple revolutionised the mobile in 2007 by adding a touchscreen and introducing us to the world of the phone-based App, demand for smartphones has flat lined.

Although a staggering 679 million phones have been sold worldwide between January and June, 2016 is the first year not to see a substantial increase in that number over the previous year.

The equivalent figure for 2015 was 677 million.

Samsung, riding on the success of its S7 and other hits of the Galaxy range, was the hottest brand by a distance, with 23 per cent of the sales.

Apple, however, at just 14 per cent of total sales, is falling way behind and shows signs of losing its shine, clocking in at 15 per cent down on the previous year.

They will be hoping that the predicted autumn release of the iPhone 7 can kick start a revival in that market share.

Meanwhile, while phone sales are just about holding their own, tablets are tailing off.

With just 78 million in worldwide sales over those six months, the record shows two full years of decline for them.

The same two players dominate, but the fortunes are reversed with Apple holding 25 per cent and Samsung 15 per cent of the market.

The only clear upward trend is for detachables.

More and more users, it seems, find touchscreen keyboards harder to use on tablets than on phones and look for a keypad add-on.

Models that can convert into mini-laptops already account for about 20 per cent of total tablet sales.

Dave Pinwell

Dave Pinwell is a prolific blogger and IT enthusiast and has kindly allowed us to reproduce his popular weekly IT Talk column first published in the Solihull News. Dave is also CEO of Colebridge Trust and SUSTAiN which play a key role in providing strategic support to Solihull’s Voluntary & Community sector. Dave has extensive experience in the IT sector, with roles including IT Director with Fujitsu Telecommunications Europe Ltd.

More Posts

Leave us a message